August business workshops offered by Oakland County

Business owners and entrepreneurs who need assistance are invited to
attend seminars offered by the Oakland County Business Center. The
workshops are held in the Oakland County Executive Office Building
Conference Center, 2100 Pontiac Lake Road, west of Telegraph, Waterford.

For more information and to register please visit our website, or call (248) 858-0783.



Effective Networking
August 2 – 6:00 to 9:00 p.m.

You know about the importance of networking, right? You have attended
dozens of events and passed out all those business cards, but
“networking” is just “not working.” Find out what you need to do to make
networking work for your business. Learn the keys to successful
networking, how to develop an effective elevator pitch and how to get
results from our networking. Presented by the Michigan Small Business
& Technology Development Center (MI-SBTDC). The fee is $40.

SBA Forum on Small Business Lending

August 3 – 9:00 a.m. to Noon

Before you apply for a business loan, we recommend that you first attend
the SBA Forum on Small Business Lending. This is a free loan
orientation conducted by a business banker, a business consultant from
the SBA’s network of Small Business Development Centers, and an SBA
representative. You’ll learn how the lending process works and what is
expected of you and you’ll understand how the SBA can assist with our
SBA Guaranteed Loan Program. This session is best suited to those who
have good credit, a solid business idea, and some money to invest in
their business. Because the SBA does not provide loan guarantees to real
estate investment firms, including purchasing and rehabbing houses for
sale, this type of financing is not discussed at the roundtables. This
workshop is free but pre-registration is required.

Social Media Marketing Part 3 – Advanced Social Media: Create and Launch your Social Media Campaign

August 4 – 6:00 to 9:00 p.m.

In Part 3 of this training series, you will learn advanced strategies
and tactics for building a long-lasting online community and explore
ways to take social media beyond marketing. Discover how to grow your
base of followers and engage participants across all social media
channels, ensure a reasonable rate of return on your social media
investment, and more. Pre-requisite for this workshop is Social Media
Marketing Part 1 and 2. This is part three of three sessions. Fee: $40

Pre-Business Research

August 9 – 6:00 to 9:30 p.m.

Are you thinking of starting your own business and want to research your
business idea? Are you a business owner who wants to understand which
research sources to use for your business plan and where to find the
information you need? Presented by The Oakland County Business Center,
The Entrepreneur’s Source, Oakland County Market Research division, and a
business reference librarian. This workshop is free but
pre-registration is required.



CEED Microloan Orientation

August 10 – 9:00 to 11:00 a.m.

Many small business owners face obstacles when trying to obtain a
business loan. The recognition of the serious need for working capital
for existing businesses, start-up or expansion, equipment purchases, and
job creation is not the priority it once was. If you have a need for
alternative financing consider the MicroLoan Program. Discover the
requirements and process necessary to apply and obtain a microloan.
Program presented by the Center for Empowerment & Economic
Development (C.E.E.D.). This workshop is free but pre-registration is
required.



Fundamentals of Starting a Business

August 11 – 6:00 to 9:00 p.m.

A seminar for anyone thinking about going into business. This course
helps aspiring entrepreneurs assess their abilities to lead and manage a
company as well as evaluate market and sales potential for their
products. The basics of business ownership are introduced, along with
resources available to help launch new ventures in Michigan. Fee: $30

FastTrac® Listening to Your Business Workshop

August 12 – 8:00 a.m. to Noon

The day-to-day responsibilities of running your own business leaves
little time to focus on long-time vision, goals and strategies. Find
time in your schedule to spend it with Listening to your Business, a
half-day workshop from FastTrac®. Created for entrepreneurs just like
you, Listening to Your Business makes the most of the knowledge you have
about your business–and the limited time you have to make it better.
The fee is $50*

Fundamentals of Writing a Business Plan

August 18 – 6:00 to 9:00 p.m.

A workshop for small business owners who are developing a plan to serve
as their road map to success. Workshop participants learn what elements
are commonly found in effective plans and work on developing each of
these for their own business. Assistance in the process as well as
information on resources is provided. Fee: $40



Social Media Marketing Part 1

August 24 – 9:00 a.m. to Noon

Millions of people use social media for fun, but these technologies are
also powerful business tools that encourage communication and
collaboration. Before you start using social-media tools, learn how they
work and what they offer, particularly for small businesses. Learn what
it means to be engaged in social networking, which social networks are
the most effective for conducting business, how to select the right
tools for the job, how to protect yourself and your business and what
you need to have in place before you get started. This is part one of
three sessions. Fee: $40



Venture Forward

August 26 — November 4 (ten consecutive sessions) – 8:30 to 11:30 a.m.

Oakland County Venture Forward is an intensive, 10-week program designed
for owners, CEOs and top management team members of businesses with at
least two years of operating experience. Focused on issues most
important to business health and growth, attendees gain knowledge to
make critical decisions about their business and strategy, investigate
next-stage growth and opportunity, plan for strategic growth, build and
maintain a competitive advantage and maximize cash flow for
profitability. The fee is $140 and admission is not automatic – all
applicants need to be pre-qualified.



Future Workshops

September
8: Pre-Business Research Workshop

13: Social Media Marketing Part 2

14: Working for Yourself…Becoming a Contractor, Service Provider, etc.

15: Fundamentals of Starting a Business

21: CEED Microloan Orientation

22: Fundamentals of Writing a Business Plan

27: Social Media Marketing Part 3

28: 5 Keys to Achieving Fiscal Fitness
29: QuickBooks Essentials Part 1 & 2

October
5: SBA Forum on Small Business Lending

6: Pre-Business Research Workshop

13: Fundamentals of Starting a Business

18: Legal & Financial Basics

19: CEED Microloan Orientation

20: Fundamentals of Writing a Business Plan

27: Fundamentals of Marketing Your Business