Automation Alley puts focus on overseas markets at Global Economic Outlook 2013

Automation Alley, Michigan’s largest technology business association, invites companies interested in expanding their business to overseas markets to attend Global Economic Outlook 2013, Thursday, January 10 from 8-10:30 a.m. at Automation Alley Headquarters in Troy. 
Learn how a small business can find big markets globally, listen to trade mission success stories as local companies share their experiences and discover new opportunities for trade in global hot spots, such as the MIST countries (Mexico, Indonesia, South Korea and Turkey) and BRIC countries (Brazil, Russia, India and China). The event will also cover the election outcome, the federal budget and what it means for American businesses.
“Around the world, demand is increasing for American products, services and technologies. Global Economic Outlook 2013 is designed to help small and medium-size businesses in Southeast Michigan capitalize on that demand,” said Automation Alley Executive Director Ken Rogers. “Not only are we providing an open forum for discussion on current global business trends but also an opportunity for businesses to network and make important connections as they explore expanding into the international marketplace.”
Featured speakers:
• William Adams, senior international economist at PNC bank, will discuss the global economic outlook for 2013, which will include a broad overview of regions and countries where Michigan companies should consider doing business (e.g. BRIC and MIST countries) based on the high demand for Michigan products, services and technologies. Adams will also focus on issues that impact Michigan companies doing business overseas, including the euro crisis, China’s slowing economic growth and the U.S. debt. 
• Robert Ruffini, president of Fluxtrol, will present a case study on how his company established operations overseas. 
• Kevin McKervey, managing director of Clayton & McKervey, P.C., will present a business industry outlook, educating attendees on the risks and benefits of doing business overseas. 
The presentations will be followed by an open discussion and question and answer period.
Automation Alley Headquarters is located at 2675 Bellingham in Troy. For more information, contact the Automation Alley Resource Center at 800-427-5100 or, or visit
About Automation Alley
Automation Alley is a technology business association driving the growth and image of Southeast Michigan’s economy through a collaborative culture that focuses on workforce and business development initiatives. 
Since its founding in 1999, Automation Alley has expanded to include nearly 1,000 businesses, educational institutions and government entities from the city of Detroit and the surrounding eight-county region. Automation Alley promotes regional prosperity through entrepreneurial and exporting assistance, workforce development and technology acceleration.