Bling’s the thing in downtown Milford

The popular Bling Boutique in downtown Milford has a new owner — and Jennifer O’Rourke says she’s loving keeping shop.

O’Rourke, who bought the shop shortly before Ladies’ Night Out last month, says she still plans to focus Bling’s mission on providing women with trendy, affordable accessories. But she’s in talks with new vendors to bring new fashion finds to the shop.

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O’Rourke said she plenty of experience in retail management and she’s been studying fashion marketing, skills that relate perfectly to the store and downtown Milford.She offers weekly specials, which can be found on the store’s Facebook page, as well as new items in the store. Just this week, she received new hats, iPad cases, purses and jewelry.

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