The Michigan Economic Developers Association (MEDA) announced the winners of the 7th Annual MEDA Marketing Materials Competition August 23 at its annual conference. The MEDA sponsored competition of local economic development marketing materials provided an opportunity for Michigan’s economic development organizations to have professional marketing firms independently review their marketing materials and give MEDA members a chance to review materials from other practitioners around the state. Submissions were categorized by the size of the community represented by the economic development organization and types of marketing materials – print, web sites and e-newsletters. Each entry was evaluated based on creativity, content and branding.
In the Print Marketing Materials Category:
Population Under 50,000: MTEC SmartZone
Population Between 50,001 to 100,000: Battle Creek Unlimited, Inc.
Population Between 100,001 and 500,000: Ann Arbor SPARK
Population Above 500,000: TIE BETWEEN… Oakland County Department of Economic Development and Community Affairs and the Detroit Regional Chamber
In the Website Category:
Population Under 50,000: City of Tecumseh Downtown Development Authority
Population Between 50,001 to 100,000: Midland Tomorrow
Population Between 100,001 and 500,000: Lakeshore Advantage
Population Above 500,000: Oakland County Economic Development & Community Affairs – www.AdvantageOakland.com
In the E-Newsletter Category:
Population Under 50,000: MTEC Smartzone
Population Between 100,001 and 500,000: Muskegon Area First
Population Above 500,000: Oakland County Economic Development and Community Affairs – www.OaklandCountyProsper.com
MEDA has been the leading voice of economic development in Michigan for over 50 years. Consisting of members who strive to build and retain economic development in Michigan, MEDA makes it possible for professionals to do their job more effectively and efficiently. With nearly 450 members, the association is dedicated to provide services and benefits geared with expanded insight towards Michigan’s future. For more information regarding membership or the Annual Meeting, please call the MEDA office at (517) 241-0011 or visit our website at www.medaweb.org.