Auburn Hills rallies around the downtown

Did you know there is a downtown Auburn Hills? I am going to guess probably not, unless you live in or near the northern suburb.

Believe
it. There is a small city center in Auburn Hills, a place known for
housing corporate campuses and one of the most suburban sports venues
in the world. That city center is where its municipal offices will be
expanded through the purchase of a live-work development at 3395 Auburn
Road, east of Squirrel Road.

“It’s a great little place,” says
Stephanie Carroll, community relations and legislative affairs
coordinator for the city of Auburn Hills.

The new site is a
street level unit of a work/live development and will serve as an
operational hub for city personnel during city-sponsored events. The
downtown is centered on the intersection of Auburn and Squirrel roads
just south of M-59. It’s about the size of downtown Clawson and is
reminiscent of Novi’s downtown because it was built in the 1980s.

Auburn
Hills recently received a study from Hyatt-Palma about improving its
downtown. One of the recommendations calls for creating a sense of
place, which establishing a municipal presence should only aid. The
city is trying to get more of the students who attend the five nearby
institutions of higher learning to come to downtown Auburn Hills and
patronize the businesses and nearby Riverside Park.

“We’re trying to collectively gather them and get them to come here,” Carroll says.

Source: Stephanie Carroll, community relations and legislative affairs coordinator for the city of Auburn Hills
Writer: Jon Zemke