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Business students get real-world economics lesson, help community

Excerpt

The Art & Apples Festival® is a staple of Rochester’s annual festival scene, attracting hundreds of artists and tens of thousands of visitors over the course of three days each September. Until the 2016 event, the exact number of attendees and the financial impact of the festival on the greater Rochester area was unknown by Rochester’s Paint Creek Center of the Arts (PCCA), festival organizer for more than 30 years.

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